Rihanna for River Island
Rihanna to collaborate with River Island on her own collection.
River Island has just announced an exciting and exclusive collaboration with with pop megastar Rihanna; she will be designing her first clothing collection for River Island, the clothing line will be a capsule collection and will launch in Spring 2013.
Speaking on the collaboration with Rihanna, Ben Lewis, River Island Chief Executive said: ‘We are thrilled to be collaborating with Rihanna and to be the first fashion brand to work with her in this way. Rihanna is a style icon, from street to chic she enjoys her fashion. As soon as we started to work together we knew this was a perfect fit. Rihanna will be designing the collection and we will be sharing our fashion experience with her to develop a range her fans will love.’
We’re dying to see what Ri Ri comes up with for her collection, so far she’s staying quiet on her inspiration saying, ‘I’ve been wanting to design my own collection for some time. River Island is the perfect partner for me to collaborate with and working with a British, family run business also really appealed to me. I find London really inspiring and River Island loves to have fun with clothes. I’m looking forward to working with them and creating something really special.’ - Rihanna
Joanna for stylesiren.ie